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The biggest struggle of most new bloggers is simply gaining traction and building a writing/blogging habit. Most big-name bloggers recommend that you have a backlog of at least 10 quality posts before you start seriously marketing your blog. Others say you need at least 30 to make an impression on readers and build traction on attracting views. What they fail to tell you is how to create that content in a reasonable time frame.
I’ll be honest, sometimes I’ve had that feeling of being completely overwhelmed by producing content for my blog. The thought of “how much should I post each week?”, “do I have enough content to impact my readers?”, “How can I get readers as a new blogger?”
What are other writers doing?
Writing content isn’t a struggle unique to bloggers though. Most writers in general deal with the crippling weight of an empty page and blinking cursor. Other writers though, specifically novel writers have a fun solution for getting passed that first hurdle and focusing on getting some serious writing done. You may have even heard of it. It’s the yearly solo competition called NaNoWriMo.
What is NaNoWriMo?
NaNoWriMo, short for National Novel Writing Month, is the yearly race against the clock to write (a generally very rough) first draft of a 50,000+ word novel during the month of November. There is a whole amazing organization behind it that offers support and connects the thriving community of writers together for events and encouragement.
I encourage you to check them out if you have ever had the dream to be an author.
Although I’ve never seriously pursued trying to write a novel, the concept of NaNoWriMo has stuck with me for years. The community of it combined with a shared goal, in this case, a word count of 50k, is the magic that can make big things possible.
How we can use it for blogging?
If you’ve stuck with me this far, you’re probably asking yourself what this has to do with blogging. NaNoWriMo doesn’t have anything to do with blogging. As a blogger though, eventually you start to look for inspiration from basically every part of your life.
My persistent thought for months as I started getting reminder emails about NaNo coming up was, how can I relate this to blogging? How can I use this magic to propel my business forward? The answer is obvious in hindsight.
We might not be writing a novel but building a habit to write with the help of the community and a shared goal can still help you reach your content writing goals.
National Blog Writing Month
What we are going to focus on is the goal of 50,000 words written in the space of one month. Not to write a novel, but to instead to write some serious content for your blog.
How you allocate your words is up to you. The point of this experiment, at its core, is to make writing part of your daily/weekly routine so that you can make progress on your goals.
The suggested length of blog posts for search engine optimization is a minimum of 300 words, with a generally accepted rule of thumb of aiming for 500-3000 words. My personal benchmark is 2000 words with a minimum of 1000.
If we gave ourselves the goal of 50,000 in 1 month, that gives us a daily average of approximately 1667 words. In other words, about 1 blog post a day.
You can use this in a number of different ways.
- Write and post 1 blog post a day
- Maintain your current posting schedule and build up a buffer for you to use during busy times
- Increase your current posting schedule but also keep some back to build up your buffer
- Write out that massive e-book/email course/welcome sequence/personal manifesto/wordy work that you’ve been putting off for way too long
Or some sort of combination of all of them!
Blog Writing Month on FI Adventure
As I talked about in my Fall Blogging Bucket List, I’m making October my Blog Writing Month. This means that you will be seeing a lot more content here on FI Adventure than you’ve seen in the past. If you want to keep up with all the fun sign up for our Adventure List and get all the new content straight to your inbox.
Join me on my ambitious (and a bit crazy) adventure to 50k words in 31 days
Let us know in the comments if you’re attempting your own BloWriMo (it doesn’t have as nice a ring to it, I know. Help me think of a better name!) and how you’re planning on allocating your words. It’s going to be an exciting ride and I hope you join me!